Hi, everyone. As you’ve probably noticed, we have a new logo. And I wanted to share the story with you of how it came to be. The concept of the logo started by calling on you, the hive mind, to provide arts and ideas. Boy did you answer our call, and boy, are you talented. We reviewed all sorts of creative ideas and artsy folks even took colored pencil to paper to help. We heard from you that the logo needed to represent all of Colorado and it needed to inspire the work that we all do, This is a tall task because the work we do is so broad and far reaching, After tallying a department-wide vote with over 720 participants,
a clear favorite prevailed. And here it is! Each part of the logo has meaning specific to Colorado, Beginning with the blue background. This represents our world-famous Colorado blue skies.
The green represents Colorado’s diverse environment and, vast open spaces and public lands. On the left, the mountains are an ode to our western slopes, fourteeners, and so many peaks. The buildings on the right depict our built environment. We also heard from you that that too many logos in Colorado forget the Eastern Plains so we added in crop lines representing our robust agriculture industry. And of course, the center highlights a joyous person thriving, because they are healthy in a healthy environment. It demonstrates the intersection between humanity and the environment in what we affectionately call the the tree person. So, thank you for helping to create our new logo, which you should proudly share on your Powerpoint presentations, business cards, email signatures, swag, and so much more. It’s representative of us and the work we do. Thanks, everyone!